VOL 6 ISSUE 2
IGNACIO ESPAÑA RIVERO
Once stereotyped as an activity of teenage nerds, today gaming is a big business. Corporations and investors are now convinced by the sheer size and the purchasing power of eSport audience, and the business opportunities surrounding the industry. In fact, the global eSport market is predicted to surpass US$1.5 billion by 2023. With rapidly growing audience, rising professional leagues and competitions, and stakeholders working actively to set a viable future for the sport, we are watching the rise of a new lucrative market.